Deluxe Entertainment Services Group (Deluxe) delighted cinephiles today with the announcement that its compression and authoring services are now Dolby Vision approved, which will rapidly facilitate the release of more high-quality 4K UHD Blu-ray content into the market. Deluxe has already delivered more than 100 4K UHD Blu-ray SKUs in high dynamic range (HDR) – more titles than any other industry provider. With this announcement, Deluxe’s end-to-end compression and authoring workflow, including its own proprietary toolset for dynamic range and color space conversion, and that of partners Scenarist and Ateme, is now approved by Dolby to support Dolby Vision HDR in addition to HDR10 for the 4K UHD Blu-ray Disc format.
With Futuresource expecting sales of 4K UHD disc players in 2017 to grow 148% and sales of 4K UHD TVs to grow 38%, Deluxe is helping to meet the growing demand for video content featuring the leap in visual quality that HDR delivers. The company has been working with many major studios and distributors to support their 4K UHD and HDR initiatives, with Paramount Pictures’ Transformers: The Last Knight being among the first Dolby Vision 4K UHD Blu-ray titles that Deluxe delivered.
“The Transformers franchise delivers the kind of eye-popping action and state-of-the-art sound that absolutely engulfs you,” said Edward Hoxsie,SVP of worldwide product production and fulfillment for Paramount Pictures. “Watching Transformers: The Last Knight on 4K UHD with Dolby Vision HDR quite literally transforms the home viewing experience into something more immersive and more visceral than ever before.”
Deluxe Distribution President Walter Schonfeld said, “Content providers turn to Deluxe because we have a complete infrastructure to support them in delivering the highest quality entertainment experiences. We’ve collaborated closely with Dolby and leading commercial tool providers Scenarist and Ateme to develop and perfect our workflow – which is backed by the world’s top compression and authoring experts, global facilities covering four time zones, 99.9% on-time delivery and a worldwide operation that masters more than 4500UHD Blu-ray, Blu-ray and DVD SKUs per year. We’re pleased to extend that to now include approved Dolby Vision UHD Blu-ray capability.”
“Deluxe has a long track record of pioneering workflows and technologies that help drive adoption of new formats,” said Ron Geller, Vice President of Worldwide Content Relations, Dolby Laboratories. “They’ve been an early supporter and key partner to us in bringing Dolby Vision to consumers across the cinema, home, and mobile devices.”